Jessika Richter, IIIEE, together with Hervé Corvellec, the Department of Service Studies at Lund University, and Anna Seravalli, School of Arts and Communication at Malmö University, will undertake a new research project exploring the organizing characteristics of activities of ”re-.” With single-use being a defining trait of linearity, the growing interest in the circular economy has increased the importance of reuse, repair, and recycling of consumers' goods and components: “re-” activities. The project aims to identify the obstacles and corresponding solutions to organizing re- activities to lay the ground for a theory of organizing beyond single-use. It will involve actors in “re-“ activities to work on solutions to barriers in organizing activities that can enable more cycles of use,and the project will design initiatives targeting citizens.